Blog

Get access to small business knowledge and inspiration – straight to your inbox.

The Right Way to Respond to Negative Reviews

When running a small business, online reviews can be a valuable resource for your business’ growth. But every now and then you may receive a review that is less than perfect. While it’s easy to become discouraged or even angry at the sight of a bad review about your company, it’s important not...

4 Customer Service Hacks for Getting More Five-Star Reviews

In the information age, small businesses cannot afford to ignore what people post about them on the Internet. Most consumers today turn to online reviews before they can commit their hard earned money to buy any particular product or service. In fact, BJCBranding revealed that 97 percent of...

Top 7 Emails Every Small Business Should Be Sending

Email marketing is a valuable marketing tool for any small business. Even though technological advancements have given birth to platforms like social media marketing, emails are still relevant and should be a main source of communication for successful small business marketing.

3 Low-Budget Marketing Ideas for Small Businesses

Marketing plays a key role in the success of every business, large or small. The online nature of modern commerce, however, places small businesses – with limited marketing budgets – in competition with corporations backed by big money. Therefore, marketing is even more crucial for a small...

5 Best Practices to Build Customer Loyalty for Your Small Business

Brand advocacy is one of the most powerful elements for growing a business. Whether through word of mouth, social media or online reviews, what a customer says about your product or service is oftentimes more effective than traditional business-led marketing methods. As a small business,...

6 Best Cities to Launch a Small Business

When deciding where to start your very own small business, many factors come into play. Business environment, cost of business, and availability of human resources are just a few of the factors to think about when figuring out where you want to set up shop. With a whole nation full of location...