Creating a perfect, high-converting landing page can be difficult and often leave you overwhelmed. As you construct landing pages for your small business, it’s important to note which specific features should and shouldn’t be included. By focusing on the design of your landing pages, can make your...
Are your marketing and social media campaigns paying off for your small business? You may have tons of visitors coming to your website every day, but you may not know if all these views are converting into sales or some other intended action. That’s where conversion rates come in handy.
According to Forbes, nearly half of all businesses lack a clearly defined digital strategy. As a small business competing for your customers' attention, you simply can't afford to ignore the value of digital marketing and paid search.
When it comes to converting your website visitors into leads, it’s easy to become concerned as to how and when you will start seeing results from your landing pages. You may even have some confusion about what landing pages are and how they can help grow your small business.
Generating new leads – or people who are interested in a company’s product or service – can be challenging for even the savviest business owners. Leads are the life source of most businesses, so if they are generated consistently, they give small businesses the potential to grow their customer base...
Congratulations! You’ve gotten visitors to your website. But now what? If you’re not collecting any contact information from your website visitors, there is no way to generate new business from them. For this reason it is extremely important to focus on converting the visitors into leads for your...
