For small businesses looking to grow, there has never been a better time to leverage Facebook. It is well known that social media, in general, has become a valuable channel for businesses to communicate with their prospects, leads and customers throughout the entire customer journey. Facebook...
A common and consistent goal for most local businesses is building brand awareness. Many business owners, however, don’t know which marketing channel is best for top results and overall cost efficiency to achieve significant brand awareness in their local communities.
Looking for an effective, easy-to-execute marketing tool that can help you connect with your customers and prospects so you can achieve more bookings for your small business?Whether you need to increase client bookings for your beauty salon, improve reservation rates for your B&B or secure more...
Every small business owner wants to attract more customers to their business, and if they aren’t using social media to do so, they are making a big mistake. Over 2.5 billion people are actively using Facebook, Twitter, Instagram and other social media platforms. This number is also expected to keep...
Instagram is a social media channel designed for sharing photos and video. With over 800 million monthly users, Instagram is a great way to reach potential customers and promote brand awareness. So, what are some ways your small business could be utilizing Instagram? Keep reading to find out some...
An online presence is the combination of all of the identities you’ve created and interactions those identities have established online. It is like setting up a virtual version of your business. In this digital era, it’s important to have a strong online presence if you want your business to...
The millennial generation is one of the largest in history. While many people disagree about the exact age boundaries associated with the millennial generation, it is most often said that millennials are those born between 1981 and 1996. This means that there are around 75 million millennials today...
If you are a small business owner, you know how important it is to market your business on social media. You might also be contemplating whether or not you should be using Twitter to get the job done. Well, there are many hidden aspects that Twitter offers which will make marketing your business...
Facebook advertising is an excellent tool for businesses looking to generate more leads and convert more prospects. Facebook Advertising is structured in an easy-to-execute way where you can find pre-qualified prospects for your business. It only takes a few mouse clicks to set up, and once you...
