Ah, sweet summertime. While most of us enjoy it, it can be a trying time for small business owners. Customers can often be busy with things like vacations, home improvements and spending time with the kids. While customers are focused on other priorities, that can sometimes lead to a dip in...
Facebook continues to be one of the best social networks for promoting a business. With more than 2.2 billion Facebook users as of 2017, it's safe to say the platform provides a wonderful opportunity for small businesses to engage with both current and future customers, and make a significant...
Marketing plays a key role in the success of every business, large or small. The online nature of modern commerce, however, places small businesses – with limited marketing budgets – in competition with corporations backed by big money. Therefore, marketing is even more crucial for a small business...
