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Key Elements of a High-Converting Landing Page

Congratulations! You’ve gotten visitors to your website. But now what? If you’re not collecting any contact information from your website visitors, there is no way to generate new business from them. For this reason it is extremely important to focus on converting the visitors into leads for...

How to Advertise on Facebook: A Guide for Small Businesses

Facebook advertising is a very effective way for small businesses to attract and retain customers. If you're new to the platform, this guide will teach you everything you need to know to successfully launch a Facebook ad campaign that will grow your business.

Top 5 Reasons Your Small Business Needs to Start Using Facebook Ads

When it comes to spending money on marketing, many small businesses struggle because of past failed marketing efforts. Up until now, it hasn’t been possible to see data showing your business exactly which (if any) of your customers were a result of your marketing spending.

How to Create a Facebook Advertising Account: 3 Simple Steps (With Pictures)

Advertising on Facebook is an extremely effective way to attract new customers to your small business. If you’re new to Facebook ads you will need to set up a Facebook Ads Manager account to get started. Follow our step-by-step guide (with pictures) to create your business' Facebook Ads Manager...

6 Best Cities to Launch a Small Business

When deciding where to start your very own small business, many factors come into play. Business environment, cost of business, and availability of human resources are just a few of the factors to think about when figuring out where you want to set up shop. With a whole nation full of location...

Are These Facebook Advertising Mistakes Sabotaging Your Budget?

If you are new to the world of Facebook Advertising, it is important to make sure that you are getting the highest impact for the least amount of money. While it may seem exciting to get an ad up and running as quickly as possible, make sure to avoid these common mistakes that many companies...

How to Create a Facebook Business Manager Account in 4 Easy Steps

If you are a small business owner looking for easy and effective advertising, Facebook advertising is a great channel to start with for many reasons. It provides you a simple approach to online advertising, with countless available features to reach your top prospects and help your business grow.

5 Qualities of a Highly Successful Leader

No matter what industry your business is in, every successful leader must possess certain qualities if they want to be highly influential. As individuals, we can most likely name a good leader and a bad leader that has affected us in our lifetime. It should be important for you to strive to be a...

Don’t Believe These Marketing Automation Myths!

If you want to take the next step in marketing your small business, marketing automation may be the answer. If you’re new to the concept of marketing automation, we want to clear up some marketing automation myths that you may hear from others as you research a platform. Don’t believe everything...